About

SINCE ITS FOUNDING 10 YEARS AGO, the Heavy Hitters have quietly become the most influential and relevant tastemakers in urban lifestyle today. Its New York based founders, DJ Enuff and the late DJ Threat, envisioned a DJ collective whose sole purpose was to play great music while empowering the equally great DJs who also spin the same great music.  Since then, the Heavy Hitters mission and scope has morphed beyond music, and into entertainment and culture. Today, from coast-to-coast, they are more than 30 strong. Heavy Hitter DJs are simply everywhere. Their reach is breathe-taking: they’re in all of the hottest night clubs in the biggest cities. Each week, their DJs’ voices clock hundreds of hours, as their styles of music and important say-so are heard by many millions of listeners, at all hours on the clock.  Indeed, the Heavy Hitters are urban household names: their on-air TV personalities are watched by millions, as they host and entertain the hottest shows and specials, on the coolest channels.  Collectively, their personal Websites and blogs get a spectacular amount of hits every week.

The Heavy Hitters are a trusted name, and one that took years to make.  The Heavy Hitter brand is synonymous with quality, success, and what’s cool, as well as talent.  And it’s this talent that is the cornerstone and truly the hallmark of each individual Heavy Hitter: CEO DJ Enuff must be of the opinion that he or she is among the best at what they do before they can call themselves a Heavy Hitter.

-DeeTee WON